Rumors have been floating around for years that Facebook would eventually attempt to challenge Google’s space in the search industry by creating its own engine. This possibility has caused G to shift in its seat uncomfortably every time Facebook has made any kind of major announcement lately – and for good reason. Google has [...]
It seems there’s a healthy amount of lore being generated online in SEO circles these days. Gone are the days of surefire ranking power with an arsenal of software – now there’s much more at play. Google’s Panda algo made on-page linking a very risky proposition, and although some in the SEO biz swear their [...]
The FTC’s ruling has finally been handed down for the highly publicized 2-year probe into Google’s possible antitrust violations. The allegation was that Google strangled free market competition by rigging the SERPs to highlight its own products (local, travel, and shopping listings in particular). On Thursday, the agency’s members unanimously voted to drop all antitrust [...]
Negative SEO is nothing new. Blackhat creeps attack legit websites every single day, and the practice is almost as old as SEO itself. Google is highly aware of negative SEO’s existence, and contrary to popular belief, the company’s not just a bunch of engineers programming away in some ivory tower with earmuffs on (well, not [...]
If you’re a webmaster, then you know the worst feeling in the world is getting some auto-generated email from Google announcing that you’ve received a manual penalty. It’s never pretty when this happens, and those slapped with the news immediately find themselves on a frantic quest to correct whatever unspecified ills triggered the penalty in [...]
