New To You: Reuse Old Affiliate Blog Content
Updated Keyword Tool Released By Google
Affiliate Marketing Round Up Mar 21st
Affiliate Marketing & Strategy Tips
How to Improve your Google Adwords Advertising
How to Avoid being Google Slapped
If you’re one of the countless smart affiliate marketers who blog frequently, I bet you put a lot of effort into creating high-quality content. Regularly, that valuable content is timeless, but only appears on the most-viewed part of your blog – the homepage – for a short time. Other posts push it off your homepage and into oblivion. This is annoying; after all, new visitors could gain from this content, right? Even if they sign up days, weeks, months or years after you publish it.
Luckily, with a simple email marketing tactic, you can resurrect your content from the depths of your blog and keep it in front of your ever-growing, ever-changing audience by turning your Blog’s best content into an automated email newsletter.
It’s regrettable that you put all that hard work into creating great content, then get just one round of visits, comments and sales from it. Much of your blog’s content isn’t relevant only at one particular time. And to borrow from an old NBC slogan, if new subscribers haven’t seen an old post, it’s new to them.
Get that old content out to them and make it fresh again by creating an autoresponder campaign for your blog.
First, identify your best content by going through your old blog posts and deciding which are the truly high-quality ones that new subscribers need to see.
Next, you want to turn each post or group of posts into an email. The fastest, simplest way is to just copy and paste your full post content into an email, style as you see fit, and save. No introduction, no conclusion, just the post as a standalone email. Or you could paste a compelling excerpt from your article, link to the full post, and add a brief introduction and conclusion to the email.
Write an email that combines the ideas, even if you have two or more good posts on a topic, then linksto them in context. Or, just write a simple introduction and then provide a list of links to your posts on that topic.
When you have your emails together, plug them into your autoresponder. As you create each email, think about how much time you want to pass between those messages and schedule accordingly.
Bear in mind, new subscribers will also be getting your new posts, so don’t space the emails too close together. As you create more quality posts, you can continue adding autoresponders or edit your existing ones to work those posts into the emails you’ve already created, and get even more clicks and traffic to your affiliate blog.
I have a lot of great stuff. Thanks for the tip on recycling it.