Author Archive
How Pay- per- Click, the newest marketing tool on the Internet makes money is a mystery to many people. One of the great things about the Internet is that it is the reverse of having a physical brick and mortar traditional business.
For a business in the physical world you have to have structure, with an [...]
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The challenge with advertising is that users have a propensity to ignore ads that are not highly targeted. Even specifically targeted ads are mostly ignored, which is why you see more and more of them taking up screen real estate. And targeting is even more of a challenge when users are mobile, but mobility also [...]
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In the past, the best way to get attention for your business was being featured in the news. This practice is also possible on the net, with businesses regularly distributing press releases and their methods are even more spirited than in the old days. Possibly the best news outlet to be seen is on the [...]
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According to the latest figures from ComScore, Microsoft’s Bing accounted for 11.5 percent of all the internet searches performed in the U.S. in February. This figure is slightly higher than its 11.3 percent share the prior month.Yahoo declined slightly with 16.8 percent of all queries, down 0.2 percent from January. Yahoo recently won regulatory approval [...]
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This week, Amazon sent termination letters to affiliate in the state of Colorado. Amazon had made very clear that they would stop advertising through Associates based in any state who passes nexus or online tax. They, along with other merchants, feel that the new nexus laws are unconstitutional and that we need to have a [...]
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