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How to Leverage Your Competition as a Blogger + MORE – Blogging News -Jan 26

How to Leverage Your Competition as a Blogger + MORE - Blogging News -Jan 26

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3 Ways to Become More Generous and Grow Your Audience Giving to your audience is one of the foundations of any smart content marketing strategy. To grow your audience and get better results for your business, it might be time to expand your content beyond blog posts, podcast episodes, or newsletters and find more ways to be truly generous. The idea is: Don’t hold back, don’t be stingy, and don’t cut corners...

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There was a time not too long ago where keywords were the end all be all of SEO. All webmasters had to do was to fill their pages with specific keywords, use optimized anchor text for backlinks, add keyword rich headers and title tags, and voila! You had a fully optimized website. While things may have been more simple from a marketing plan, they completely undermined Google’s product offering...

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Don’t Get Flattened on the Attention Superhighway When we talk about content marketing strategy, it’s amazing how often people think that means: Can I Haz Moar Peoples!!! (English translation: How can I get more traffic to my site?) That’s not new — the quest for eyeballs is as old as online business. And it does matter. It’s important to have a critical mass of folks who know you exist...

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How to Leverage Your Competition as a BloggerHave you ever felt the need to leverage your competition? I believe this is something everyone is “forced” to do sooner or later, especially if entering a particularly tough niche. Now, let me explain something for the sake of this article… The term competition is a tricky one, especially when it comes to blogging...

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‘What Kind of Content Should I Create?’ Last week, we talked about how to really understand who is in your audience. This week, we’re shifting into what kind of message they want and need from you. Brian kicked off on Monday with a piece of classic marketing advice (exemplified by a classic American comic film): It’s not enough to just know your audience...

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Blogging in 2017: How to Disrupt and Get NoticedThis is a guest contribution from Sam Warren of Rankpay I’ve got good news and bad news. The bad news is this: that boring content you’re probably peddling? It’s not worth it anymore. It has its place, but it’s not going to take you to that next level. Don’t get me wrong, it’s not your fault for going about content marketing like this...

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How to Attract Guest Bloggers to Your Blog (With Minimal Traffic)Opening the doors to guest bloggers can gradually help your website gain traction, traffic, and overall authority in the long-run. But wait… what if your blog is brand new and/or doesn’t get much traffic? What if it has very little authority? This article is meant to tackle that very obstacle. As you’re about to see, you don’t need a wildly popular website to attract guest bloggers on a regular basis...

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5 Content Marketing Hacks to Blow Up Your Blog TrafficAccording to a recent study, marketers who use blogging as a part of their strategy see 67% more leads as their counterparts. That is too huge a number to ignore. It is also well known that consistent publishing of fresh content improves a website’s search ranking. 4 solid reasons why blogging is great for business 1...

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