AOL recently announced that seven brands have signed on as “founding partners” for its new display advertising format called “Project Devil.” These partners include Olay (Procter & Gamble), Macy’s, Lexus, Suave (Unilever), Sprint, Pillsbury Crescents, and Cheerios. Project Devil’s new format offers a large ad space, which is divided into interactive panels. This gives advertisers [...]
Attention Businesses! Twitter is looking to collect more followers on the site with the help of its newest product, “Promoted Accounts.” Sources indicate that Twitter plans to reveal the newest promotion tomorrow at the IAB Conference in New York City. How does it work? Sounds pretty simple from what’s been indicated so far. Businesses can [...]
Once you start blogging for business, it’s easy to get settled into a routine. You forget to take a step back and re-evaluate your business practices and mind-set. You may be making mistakes in your thinking and assumptions without even realizing it. Here are a few of the common mistakes you can easily correct. [...]
The success of your e-commerce business depends largely on the speed of your web site, both literally and figuratively. A web site that’s slow to load is likely to be promptly closed, while a web site that’s slow to be updated will most likely experience the same fate. This becomes a major factor in your [...]
Yahoo has just announced a new partnership with Toshiba. Known as Connected TV, the partnership involves Toshiba’s agreement to feature Yahoo TV Widgets on several models of their latest HDTVs. These widgets provide users with direct access to over 50,000 entertainment sources at the click of a button. Brands like Facebook, eBay, Amazon, and Showtime [...]
