Put Your Subscriber List To Work With A Newsletter
Posted By: dotCOMreport Editor
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An opt-in list can be invaluable to any site or internet based company. An opt-in list allows for a company to market their wares and site via an e-mail. With an opt-in list, a site and a subscriber mutually consent to sending and receiving a newsletter from your company. Because of this consent between the two parties, any mail sent to the list is not considered as spam mail.
Building a subscriber list is crucial, only a small percentage actually subscribes for an opt-in list. Many people find promotional mails annoying but if you provide a good newsletter or promotional material, you will see your list build up and grow. You can also achieve this by having good content on your site. If people like what they see and read on your site, then they surely would want more. Newsletters would be a way to attract them back to your site.
Here are seven ways to make money using nothing more than your list.
1) Place ads. There are many companies that are willing to pay to put their banners and ads on a list with many subscribers. Selling or renting out lists is not a good idea so rather than doing that, many companies would just rather place ads with lists that have a huge subscriber base.
2) Affiliate yourself with other companies similar to what your site is about. Here other companies will provide links and brief descriptions of what they offer. With every click made on the link that directs or leads a subscriber from your list to their site, the company will pay you.
3) Arrange deals with other companies by asking for a commission on sales done through your list. With every sale to customers from your list and your newsletter, the company will pay you a small percentage of the sale.
4) You may also sell products from other sites on a consignment basis to your list via your newsletter. Place descriptions, articles and photos of the product in your newsletter.
5) You can sell e-books or a compilation of your articles on your list. Manuals and how-to articles are in great demand. With your existing list trusting your expertise in that area, an e-book could be offered and sold or used as an incentive.
6) Create a network from your list. Get people to invite more people to view your site and subscribe to your list. The larger your list is, the more people will be able to click on your links and affiliate links as well as make your advertisement rates higher.
7) If subscribers know the information can be trusted and relied upon, they are willing to pay for it. Use your list to get more and more people to subscribe to you as well as browse your site.
Posted In » Ezines & Newsletters, List Building
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