When you are trying to get a new online business off the ground, you may be tempted to spend lots of money on advertising. While it is true you need to advertise your new business, you do not have to spend lots of money to do so. I am going to give you several tips for advertising your business that do not cost one penny.

These tips will help you to get the word out about your new business without spending any money.

 

1. Free advertising using Blogs- Start a blog about your company. Offer advice and tips that could help someone looking for information in your field of business. If people see you as an expert in your field, they will be more likely to become a customer. You can have links to your business on your blog.
2. Free advertising using Blog Comments- Visit blogs that have something to do with your business field. (Ex. If you have a business selling cloth diapers visit blogs that discuss cloth diapering.) Leave a comment on the blog responding to something they have written. Most blogs allow you to include a link. You can advertise your business this way. Make sure you have read something on the blog and comment accordingly or your comment will seem like spam.
3. Free advertising using Customer feedback- Have a place on your business site for customers to leave feedback. Reviews are huge in business advertising. People want to hear from other people that have used the product or service.
4. Free advertising using Articles- Write an article about your business and submit it to an online article directory. Your article should offer tips and advice on something related to your business. Then include a link to your business site.
5. Free advertising by having  a coupon or free offer- Offering some type of incentive like a coupon or giving away something free will help your business. People love coupons and free stuff. This is a great way to advertise your business. Offering something free can draw customers in and let them learn about what you have to offer.
6. Free advertising using Social media sites- Join social media sites like Twitter and Facebook. These are great sites for promoting your business. You will need to offer information related to your business. You do not want to come off as a spammer. Use your website link only when it is appropriate. If you can offer a solution to someone with your business, then sharing your site is fine. If you are blasting message after message with your business link people will ignore you. Social media sites are a great place to let people know about coupons or free offers you may have.

 

Advertising your new online business does not have to cost a lot of money. By following the above tips, you can help build a following for your company. Building a business takes time. Free advertising will allow you to save money while getting your business going.