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Federated Media Purchases Women’s Forum BigTent

Federated Media Publishing has acquired BigTent which is a social-networking community for women with a focus on parenting. The terms of the acquisition were not disclosed.

BigTent functions as a platform that links advertisers with a huge target; the network allows women to form groups according to their interests while advertisers either contact them directly or just listen in on their conversation.

This is not the first venture of Federated Media into the parenting arena as a few months ago, it also acquired the blogging network Clever Girls Collective.


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