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Google Still Dominates While Bing Makes Progress

According to the latest figures from ComScore, Microsoft’s Bing accounted for 11.5 percent of all the internet searches performed in the U.S. in February. This figure is slightly higher than its 11.3 percent share the prior month.

Yahoo declined slightly with 16.8 percent of all queries, down 0.2 percent from January. Yahoo recently won regulatory approval over a search technology and advertising deal with Microsoft.  Coming in fourth place with 3.7 percent was the Ask Network, followed by AOL with 2.5 percent.

Not surprisingly, Google remains the search engine winner, attracting 65.5 percent of all the searches run last month, up 0.1 percent from January.

If you put those percentages into real numbers, people online ran 14.5 billion searches in the U.S. last month. Google captured 9.5 billion of those, Yahoo accounted for 2.4 billion, Microsoft grabbed 1.7 billion, and Ask and AOL took home the rest.

Microsoft Bing’s share of all U.S. search queries has steadily inched higher over the past several months, following its debut last summer. Yahoo’s portion has been declining, while Google’s has generally remained about the same. As Microsoft and Yahoo move forward on their new search partnership, the two are hoping to bump up their search rankings and advertising to finally take a bigger bite out of Google.

By: dotCOMreport Editor
2 Comments 31 views |

2 Responses to “Google Still Dominates While Bing Makes Progress”

  1. Ami says:

    Google is still the big brother but pay attention to Facebook – more people are entering to Facebook than to the main page of Google!!!

  2. SEOPro says:

    Well, the only problem I see with this is that Microsoft TRULY is in the underdog position here, since Google has the search market practically cornered. So since Yahoo is an also-ran that is shown to not compete effectively, they have to root for someone other than Google. And Microsoft is the only viable alternative besides Yahoo in the search market, so there isn’t really any other option.

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2 Comments 31 Views