Facebook has decided to contribute to the 'Green' campaign by creating a Green page. This is an effort by Facebook to encourage the development of energy efficient computing systems and is a joint collaboration with the Information Technology Industry Council (ITI)
The purpose of this page is to share innovative technology solutions with the aim that the importance of environmental sustainability will be duly stressed and carried across all industries. Facebook/green Page will be a resource for individuals and organizations and will be administered in partnership with environmental organizations.
On the page, Facebook said it was taking proactive steps to implement responsible sustainability practices and this included
our own efforts toward energy efficient computing, smart practices by our employees and our facilities, sensible advocacy and partnerships and leveraging the social sustainability of our platform.