Google Buzz is the latest attempt by Google to compete with huge social networks on the web such as Facebook and Twitter. Just as other social networks have become increasingly important for internet marketers to generate traffic and interest, Google Buzz combines much of this technology into one simple web application through the Gmail service. Gmail currently has around 176 million users according to comScore, but that figure may likely rise in response to this new service from Google.

Buzz is essentially one large social networking service that allows individuals to automatically add friends, family members, and others to whom you frequently email and communicate. You can share videos, pictures, post status updates just like Facebook and Twitter, and users can see all of this updated information in real-time. Essentially, all of the information within Google Buzz itself is reminiscent of an RSS-feed that gets updated when your friends post new pictures or share videos. You can read more about Google Buzz on Gizmodo’s blog at http://gizmodo.com/5467846/what-is-google-buzz

For internet marketers and advertisers, Google Buzz has enormous potential. Not only do Buzz users get to see the updates from friend networks, but they can also view updates and add friends of friends from the “Recommended Buzz” feature. This means that advertisers have a potentially wider “friend” base to advertise to and more of a chance to connect with others. In addition, Google Buzz sends out emails that contain updated information from each of the thread content so users won’t miss out on newly-updated information.

Even though some people consider Buzz to be a threat to other social networking sites, chances are that it will only enhance or improve services from Facebook, Twitter, and others as competition increases. As of right now, Google Buzz even allows users the chance to important things from Twitter. In the future, Google’s service is definitely going to play a role in how internet marketers and all sorts of media advertisers view and use the Buzz network.