New Updates

Think Ahead With Your Web Design

The most common web design mistakes emerge from the web designer’s failure to see the web as a medium that is much more in the control of the viewer than it is of the web designer. Designing websites using an approach that will allow them to function well despite different choices on the part of a.... More »

Give Yourself A Professional Make-Over For 2010

The New Year is, of course, a time for making resolutions like quitting smoking or going to the gym. So why not take the opportunity to make sure your business is in tip top shape for the year ahead too?For many business owners the next 12 months will be just as challenging as the year just gone; so.... More »

AdWords "Segments" to Help With ROI and PPC

Google has been busy lately with all the improvements it's made to the Google AdWords user interface. One of the newest features, "Segments", can really help take your campaign performance to a new level. This feature allows user to review campaign performance data in a multitude of ways. Thi.... More »

Introducing the New Yahoo Mail

Yahoo just announced its launch of a cleaner, faster, and more social version of Yahoo Mail.  The new beta product is set to debut within the next few weeks   Yahoo Mail Beta aims to provide users with a clean interface that's easier to use. Yahoo has re-designed many of the building blocks of Y.... More »

Web Design News Sep 26th - Re-Branding Your Logo – Why and What Works

It's been a while since my last Round Up on Web Design so I thought I would send this to you today. After going through all the posts I found I thought the one you'll enjoy the most, assuming you're into Web Design - that's why you're reading this email, is "Re-branding Your Logo – Why and What W.... More »

We all look for consistency in the world around us. Whenever you open a reference book, you expect the table of contents to be in the front and the index at the back. You have learned from reading books over the years that this is the pattern that books follow.

If you were to open a book and find the table of contents in the middle and the index at the front, you would be confused. You wouldn’t know how to navigate this book because the design breaks the rules that you have learned.

The same process works on the Web. Your visitors have learned certain rules about navigating websites, and while it might be tempting to design a cutting-edge site that breaks all the rules, that kind of design could cost you visitors.